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Boo! Moto returns with a vengeance, spooks rivals

moto1Just when everybody thinks it’s safe to go out and claim to be the best in the smartphone market, Moto, yes, that iconic name from the past, returns to haunt its competitors!

Riding the crest of Lenovo’s strong business momentum, Moto’s resuscitated bid to reclaim a lost glory gets major life shots with offers of incredible gadget choices, industry-first features, and customized user experiences.

Moto is introducing not one but three smartphones series: The Moto Z + Moto Mods Family, Moto’s flagship series whose singular feature is its modularity; Moto G Family, which redefines user functionality; and the Moto E Power, its entry-level lineup.

“With Lenovo’s Moto acquisition, Lenovo adds a premium smartphone portfolio that features top-tier hardware and software innovations such as the Moto Z and a customized experience with Moto Mods,” said Dino Romano, Country Manager, Lenovo Mobile Business Group Philippines.

Moto Z: Stunning, thin, and svelte

Crafted from military aircraft-grade aluminum and stainless steel, Moto Z combines durability with a svelte build and a brilliant 5.5” Quad HD AMOLED display. At 5.2mm, the smartphone packs a punch: features a Qualcomm Snapdragon 820 processor, 4GB of RAM, 64 GB of internal storage to address users’ memory requirements, and up to 24 hours of battery life.

Moto Z’s high-resolution 13MP camera with optical image stabilization and laser autofocus allows users to capture beautiful, true-to- life pictures in any light. The front-facing 5MP camera includes a wide-angle lens, which is great for fitting friends in the picture. And with a front-facing LED flash, everybody in the groufie looks great, even in low light.

Moto Z Play: Power on the go

Heavy smartphone users can now power through their day, and then some, on a single charge with Moto’s longest battery life ever.

Packed with the same uniquie modularity features of the Moto Z, Moto Z Play ups the ante with a brilliant 5.5” 1080p Super AMOLED display, up to 50 hours of battery life, and an industry-leading 16MP camera that offers laser and phase detect autofocus for capturing crystal-clear photos in any light.

And with TurboPower charging, users can get up to 10 hours of power in just 15 minutes of charging.

Moto Z Family with Moto Mods: Smartphone transitions in a snap

Meet the Moto Mods, a brand new way to boost the Moto Z’s functionality whether for breathtaking imagery, enhanced music quality, or to simply bring on the power punch for days.  The lineup is composed of the Incipio offGrid Power Pack, JBL Soundboost Speaker Mod, Moto Insta-Share Projector Mod, Hasselblad True Zoom Camera Mod and Moto Style Shell Mods.

It is compatible with the current flagship Moto Z and Moto Z Play and can be used on all future Moto Z models. These are designed to integrate with the phone into a sleek unit without turning it off or removing the back panel. Moto Mods have harnessed the technology of incredibly strong magnets that work its magic every time.

The Incipio offGRID Power Pack beefs up the phone with 22 more hours of juice at 2200mAh of power, in addition to the already impressive battery life of the Moto Z. It comes with various designer versions to suit the taste and is capable of quick-charging via TurboPower.

The JBL Soundboost Speaker Mod is sure to fire up the energy with its high quality mobile audio that works both for music and calls, discarding the need for Bluetooth speakers. With 10 hours of battery life the JBL Soundboost Speaker Mod will keep the party going.

The Moto Insta-Share Projector is an exciting new way to share photos, videos, and movies with friends, colleagues and loved ones. It projects up to 70-inch images to any flat surface, and comes with 1 hour additional battery life. It can be used for quick collaborative sharing via social media or make use of the integrated kickstand for 10- 120 minute videos, movies and documentaries that can be projected on walls or ceilings.

Hasselblad, the leader in camera equipment and pioneers of mirrorless digital cameras brings the Hasselblad True Zoom Camera Mod. With 10x optical zoom and 12MP sensor resolution, keep up with the action from afar without reducing image quality. It also has Optical and Electronic Image stabilization to get rid of shaky photos and videos. Video resolution is at 1080p Full HD, with various capture modes, ability to save in raw format for post-processing needs, and Xenon flash lights.

And finally, the Moto Style Shell Mod brings on the fab in a snap with premium designed back shells that transform the phone to suit the owner’s personal flair. Users can choose from real wood, leather or ballistic nylon that they can customize according to their outfit of the day.