Ayala experiments with family clinic concept | mb.com.ph | Philippine News
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Ayala experiments with family clinic concept

Ayala Corporation, through wholly-owned subsidiary Ayala Healthcare Holdings, Inc., is experimenting with a family clinic cum pharmacy and convenience store concept which could translate into a P700-million investment if successful.

In an interview, Ayala Corporate Strategy and Development group head Paolo Borromeo said they have already opened two pilot branches of the clinic called FamilyDoc in Las Piñas and Imus in Cavite last December.

Borromeo said the new concept is being developed with Generika which is now 50 percent owned by Ayala Corporation.

“We put up Ayala Health to house Generika and then we also created a new business which we are experimenting on which we call retail clinics under the brand FamilyDoc,” said Borromeo.

He stressed that the business is in its “very early stage,” based on similar models from the US, India and Indonesia where they have small format primary care clinics that includes a pharmacy, a convenience store and a diagnostic laboratory.

“It’s a free-standing, one-stop shop that will have a staff of five per shift. There will be two shifts per day and the clinic will operate from 7 a.m. to 9 p.m.,” he said adding that there will be a doctor, a nurse, a pharmacist and a laboratory technician.

If the model proves to be successful, Borromeo said they will make a bigger launch and will be rolling out at least 100 branches at a cost of P6 million to P7 million per clinic.